Gennady Ivanov’s title is finally available to a wide audience in English translation via Amazon. We made the first English translation of “Formulas of Creativity: Or How to Become an Inventor” for TRIZ enthusiasts in 2013. In this book, he deals with ideality, contradictory thinking, standard solutions and the trends of technological evolution. Many examples illustrate the principles and encourage creative thinking.
I was able to meet the author at a conference in St. Petersburg and was impressed by his rather philosophical way of dealing with TRIZ knowledge. This gave me a new approach to TRIZ theory.
Gennady Ivanov has since passed away, but his son allowed us to continue publishing his books.
The paperback edition has 352 pages, alternatively you can download the title to Kindle.
Translated with DeepL.com (free version)